You make your New Year goals stick by committing before the year starts and building a simple system to remember them every day. I call it Best Year Ever: a mindset, a lifestyle and a way of being. It comes down to three moves: commit now, write your goals down, and revisit them daily.
- Your best year ever is created right now, the moment you commit to it.
- Most goals fade because people look at them once a year. Look at yours 365 times.
- Write your goals down, speak them on camera, and listen every morning.
- Set a self-talk goal next to your financial and fitness goals.
What is the Best Year Ever approach to New Year goals?
At the end of December 2021 I asked one question on my podcast, which was called Best Year Ever at the time. When is your best year ever created?
I had just lived the best year of my life. We moved from Chicago to Sarasota, Florida, and my son was born. The biggest reason came first. I made the commitment before the year even started.
Your best year ever is created right now.
Best Year Ever is a mindset, a lifestyle and a way of being. Every day is an opportunity to create your best day ever, and you multiply that by 365. For me, change happens immediately.
Why do most New Year goals fade by the end of January?
A passage in a book I was reading stood out to me: remembering what needs to be remembered is the key to success. Simple, and very often hard to do.
Weldon Long wrote in The Power of Consistency that most people miss their dreams because they spend too little time in them. By the end of January, most people have spent very little time going back over their goals.
The average person goes over their goals once a year. The best in the world can easily do it 365 times. What makes that possible is a system for remembering, and it has two steps. Write down what you need to remember. Then place it somewhere you will see it every single day.
This is where the power of awareness meets the power of consistency.
Rob Cressy
How do you set New Year goals you will actually keep?
- Commit before the year starts. Decide now that this will be your best year ever. Then tell someone, because there is great power in accountability.
- Write down your historic outcomes. Every December I write the goals for my whole life: business, family and well-being, plus how I feel and how I talk to myself. Pair them with a word of the year.
- Name what stays behind. Ask yourself, "What do I not want to carry with me into next year?" Be candid. One year my answer was back pain, so I committed to stretching until I could touch my toes.
- Speak your goals on camera. I picked this up from Ed Mylett. Record yourself saying your goals with power and emotion. One year my video ran six minutes and four seconds.
- Listen every morning. I play mine while I walk my dog or head to the gym. That keeps me anchored to my vision all year.
One caveat. The first year I learned the camera practice, I did nothing with it, because I was unclear on what my goals were. Clarity comes first, so start by creating a vivid vision.
What is a self-talk goal?
A self-talk goal is a goal for how you talk to yourself. You set it the same way you set a financial goal or a fitness goal, and you practice it every morning.
Your thoughts create your actions, and your actions create your results. Work backwards from your vision to the actions it takes, then to the person who takes them. That person is built from the thoughts you tell yourself.
My practice is speaking declarations out loud the second I wake up, before I open my phone. Here are three of mine.
| Declaration | What it brings to mind |
|---|---|
| I am infinite love | My son standing up in his crib, my wife, my friends and the ability to create. |
| I am built for this | Every single time I pay my dues, I earn my confidence. |
| I am a force of attraction | I attract the right people, the right money and the right opportunities. |
How do you set the tone on the first day of the year?
On New Year's Day 2022 I woke up at 5 a.m. and ran six miles in the dark. My son was eight weeks old, and we had been up three times that night. Doing something hard right out of the gate set the tone for my year.
Two things I did the night before made it happen. Use both.
- A written reminder I wrote "2022, best year ever" on a note and set it next to my phone, right where the alarm would go off.
- Clothes laid out My running clothes and shoes were waiting in the kitchen, so the commitment was already made.
I knew that one hour would stay with me for the other 364 days. I was collecting evidence of what is possible for me.
How can AI help with your New Year goals?
Use it human first. I have used ChatGPT as an assist when I needed clarity, including when a partner and I wrote the purpose and mission for our community. Give AI the context of who you are and who you are becoming, let it draft, and keep the judgment yours. The full walkthrough is in how to use AI for goal setting.
Do this today
- Write it down. List what you need to remember this year on paper, then put it where you will see it every day.
- Pick your consistency practice. Record yourself speaking your goals and listen tomorrow morning. Even one minute a day counts.
Listen to the episode
The Forgotten Key To Success
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Read the full transcript
Creating your best year ever can be simple if you remember this one thing. What's good? I'm Rob Cressy and welcome to Built For The Game. And this week I was reading a new book and there was one passage that really stood out to me. And it said, remembering what needs to be remembered is the key to success. And this is something that is oh so simple, yet it's very often hard to remember. So why is it hard for us to remember the things that we most need to remember?
And looking back, I'm reminded of something that is one of the most important things I ever learned in business. And this came from my coaches, Ed Mylett, Andy Frisella in the Arete Syndicate. And what they drilled into our heads was system scale. And I sat there and I was like, all right, I hear you. I believe you. And I've never built a system in my life. And I don't even know how to start. And the reason that so many things are hard to remember is because we don't have a system for remembering.
So with this in mind, I then went on a journey for, all right, how do I become a systems person? And you know what the answer is? You build your first system. You take that very first step. All right, system scale, system scale. I want this to be a part of my life. Because once you do it once, then you can do it again, rinse and repeat.
And the same is true for remembering what needs to be remembered. Because the very first step is writing down what is it that you need to remember. And then the second step is placing that somewhere where you can see it every single day. And this is where the power of awareness meets the power of consistency. And for me, this is the absolute key to so much of my success. And I'll share some examples of where I live this on a regular basis.
And one of the books that changed my life was The Power of Consistency by Weldon Long. And one of the things that he said is, the reason why most people do not achieve their dreams is they just do not spend enough time in them. And we're sitting here in January. And for so many people, they've got big dreams and goals and New Year's resolutions. And we all know by the end of the month, most people have spent very little of any time going back over or, air quotes, remembering what those visions and goals were.
So because of that, I was like, all right, well, the average person, they're going to go over their goals once a year. If you're the best in the world, very easily, you can do this 365 times a year. And another one of the things that I picked up for Ed Mylett, which has been an absolute game changer for me and my personal growth and staying anchored to my vision and remembering what I need to remember, is speaking my goals on camera.
So here's how it works. In December, I went and I wrote down what are the goals that I have for my year? What are those historic outcomes? And man, when I create this, I'm creating history this year. And this is a combination of business, personal life, well-being, family, exploration and play, how I feel, my mindset, my self-talk, everything. I'm not somebody who relates to SMART goals. I understand it. I understand how they work. But I'm more creative. I'm more dynamic. I have energy and feeling and emotion in all that I do.
So I wanted to create an emotionally resonant video that had me speaking my goals on camera. Because guess what I do then every single morning? I go when I'm walking my dog or going to the gym and I listen to me speaking my goals on camera. And this year, I think that that video is six minutes and four seconds. And it's something that I really speak power and emotion into my words and I bring them to life. Because I'm going to be listening to this 365 days over the course of the year.
Because when you're all in on your dreams like me, what are you willing to do to make them happen? And there's a fallacy that this has to be super hard or that some people out there know some things that we don't. No. No. We're just going to leverage the power of awareness with the power of consistency. So now you can bring your goals and vision to life every single day just by speaking them on camera.
But I'm going to give a caveat here. Because for the first year of me learning about this practice, I did nothing about it. And you know why? Because I was not clear on what my goals were. I was like, all right, I'm learning from Ed Mylett. I believe in implementing at the speed of instruction. Therefore, I'm going to speak my goals on camera. But then it came time to speak my goals on camera. And I was like, I'm not really sure what my goals are going to be this year. And it just stayed on my get-to-do list all year.
It made it ate at me. That thing where I'm just in my mind, myself, flipping voices like, come on, man. Come on, man. And a year later, I'd still not done it. I was like, I am done. I'm making this happen. And since I've done it for years, it has completely transformed my life and my personal growth. Because I'm anchored in remembering the things that are most important in my life.
And here's the second thing. And I say this often. In the book, Relentless by Tim Grover, he says everything's labeled number one because it is all most important. So certainly speaking your goals on camera is most important. And the other number one for me is speaking my declarations out loud every single morning.
And one thing that I often say to my coaching clients or to my unlimited coach community is all around, do you have a self-talk goal? And they're like, what are you talking about? I was like, well, we can create financial goals. We can create goals for our health and fitness and how we feel. But do you have a goal for how you talk to yourself? And most people are like, I don't even understand what that means. Can you give an example of this?
And it's actually super simple because your thoughts create your actions and your actions create your results. Therefore, if you have this vision of what you want to create in your life, we're going to work backwards. You're like, boom, I've got this big vision. So what are the actions I need to take to make that happen? And then you step a layer back and it's like, who do I get to be the person that takes those actions that makes that vision happen? Because all those are, are the thoughts that you are telling yourself, AKA self-talk.
Because for so many people, they let the world dictate what it is that they think or they feel. It's why it is so important in my life as part of my morning routine that I give myself the gift of self-creation the second that I wake up before I open up my phone, turn on the TV, turn on my computer or do email or social media. Why? Because the world is going to constantly be shooting arrows, comparison, fear, danger at you at all times. There's an infinite amount of that.
Therefore, as high performers, we audit our inputs. Gold in, gold out. Garbage in, garbage out. And that is especially true as it relates to your self-talk. So the next thing is, all right, are you remembering what the best version of yourself is? And are you telling that to yourself every single morning? Because if not, somebody else is going to tell you what you should feel about yourself. That's not a game that I want to play and neither should you.
So with this, I'll give some examples. The very first thing that I speak every single morning is, I am infinite love. And I think about my son standing up in his crib and going, dada. And I think about how happy I am to be married to my wife and to be living in Florida and to be from Pittsburgh originally and my friends and just the ability to create and my ability to run. And it's like, man, I just have these rays just shooting for me. I was like, man, it is not possible that I have more love in my life because I literally create my state of being as infinite love. Boom.
Boom. And then another example is, I am built for this. Boom. Name of this podcast is built for the game. So now I'm sitting here and every single time I pay my dues, I earn my confidence. I just did a 10 mile training run today because I'm running a half marathon in Clearwater at the end of the month. A shout out to everybody in the all day running company community. And I'm just sitting there speaking my goal or speaking my declarations while I'm running in self creating myself. I am built for this. I earned my confidence there.
And one more. I am a force of attraction. I attract the right people, the right money, the right opportunities, synchronicities, serendipities, blessings, and miracles into my life. Boom. There's an emoji of a diamond. I am Bobby diamonds. Boom. I attract these things into my life. Why? Because I want to remember the things that I need to remember to be the best version of myself.
Once again, system scale. This is simple but not easy. Why? Because so many people don't want to do the thing that sounds so simple. Because the true key in all of this is that the simplicity in your systems is the key to success. Yes. It's why the yes and for me in this, I call this effortless effort. The things that you can do unconsciously every single day on a world-class level that barely even feels like you're doing anything. Except for the fact that it is the most important thing you do every single day.
So my encouragement for you is to ask yourself, what are those things in your business and in your life that you need to remember to remember? Have you written them down on pen and paper or in Evernote on your computer? And then number two, what is your consistency practice? Because seeing something once a year, that's not going to get you to where you want to go.
But imagine very simply giving yourself the gift of 12 seconds or one minute or six minutes and four seconds where it's like drip, drip, drip. The best version of you. I'm remembering who I am. I'm remembering who I am. I'm remembering who I am. Because with those thoughts become you living and embodying this and taking the action as the person who wants to make that vision happen.
Transcript cleaned up for reading.