Building Snapchat’s Sports Vertical

Anmol Malhotra, Head of Sports Partnerships at Snap, joins Rob Cressy to jam about building Snapchat’s sports vertical. How did Snapchat help SportsCenter rebrand by creating a show on the platform geared towards a younger audience? How did The Masters and Snapchat start working together and what were the details of this year’s AR experience?

Here’s the podcast version:

brand building video

In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on the world of sports, marketing, entrepreneurship, and personal development and then gives actionable advice on how you can implement it into your business.

Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on the podcast charts. One way you can help support the show is by subscribing to The Sports Marketing Huddle and letting your friends who are in the sports and marketing worlds know about it.

Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think:

You can connect with us on social media:

Rob Cressy – Instagram: @rob_cressy – LinkedIn: /cressy/ – Twitter: @RobCressy 

Anmol Malhotra – LinkedIn: /anmol-malhotra-27b24513/