San Francisco 49ers 75th Anniversary Campaign

The San Francisco 49ers are one of the premier organizations in the NFL and the talk of the town heading into the NFL Draft. On this episode of the Sports Marketing Huddle, Allie Dicken, Director of Brand Marketing for the 49ers, joins Rob Cressy to jam about all things marketing in their world including the launch of the 49ers 75th anniversary campaign.

• What does NFL Draft preparation look like for their marketing team and how are they engaging fans?
• What’s involved in the 49ers 75th Anniversary campaign?
• How are they honoring the past while still living in the present?
• What did they learn from their Faithful to the Bay campaign last year that they are implementing this season? 

Here’s the podcast version:

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In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on the world of sorts, marketing, entrepreneurship, and personal development and then gives actionable advice on how you can implement it into your business.

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Connect with Rob & Allie:

Rob Cressy – Instagram: @rob_cressy – LinkedIn: /cressy/ – Twitter: @RobCressy – Mindset & Brand Coaching: – Sports Content Studio:

Allie Dicken – LinkedIn: /alliedicken/ – Twitter: @Allie721 – Website: